Insights, Multimedia / 05.09.17
Projection Mapping is an innovative initiative, a modern campfire you need to see to understand. The uses are as broad as light itself. It'd be silly to call it "new" because the Sun has basically been doing this for as long as its been around. Nevertheless, if a picture is worth 1,000 words, Projection Mapping will leave you speechless.
Insights / 04.13.17
Pay attention to your message. Pay attention to the overarching logos you're promoting. Is this about arming your customers with more mediums, structuring pipelines of cash in an attempt to fill that punctured bucket called your soul? Or are you proactively trying to make something beautiful, aware that doing so is not the easiest way, but ultimately the only one that is worthwhile?
Branding, Insights, Multimedia / 02.06.17
Marketing at its best is a matter of informing. It is the act of making those who will benefit from a service or product aware of that service or product. It is the utilization of abstract or intangible strengths to meet concrete and tangible needs. Like any other helpful entity, the extent to which it is helpful is sadly the depth of harm to which its abuse will sojourn.