IKEA Says Yes. Clearly Swedish Brands Get It.
Branding, Community / 09.12.16 / Arvin Sepehr

IKEA could very well have become a furniture company who catered to that select percentage of people in the world who redo the furniture in their homes every couple years by walking into the place with the most attention-getting reputation and order all new everything. IKEA is a brand with integrity, and that’s ultimately what Branding comes down to.

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We Like Zuckerberg, But We Need More Zane Lowe
Community / 09.06.16 / Arvin Sepehr

In case you’re not familiar, Zane Lowe is one of the foremost authorities when it comes to music. The dawn of Apple Music introduced a Zane-produced radio show called Beats One. Almost every day of the week, Zane plays the newest and best in music from all around the world in one place.

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Millennials, The Generation That Knows Logos Matter(s)
Community, Insights / 08.29.16 / Arvin Sepehr

To be taken seriously by Millennials, pay attention to your logos. The uproar over a popular brand changing logos says a lot about the way things have changed in the business world. It used to be that businesses had to work really hard to be deemed relevant and newsworthy by millennials.

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It’s that time of the season for change
Community, News / 12.24.14 / Beverly McDaniel

With summer fast approaching, officially starting on June 21, the changing of the seasons can be felt. Much like the seasons, GuRuStu has experienced many changes over the past few months. On February 16th GuRuStu received an Addy for Best of Show and another for the Out-Of-Home category at the 46th Annual Tulsa Addy Awards. Later […]

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GuRuStu Partners with Tulsa Community Foundation
Community / 02.08.12 / Beverly McDaniel

GuRuStu is having a blast working with the Tulsa Community Foundation, helping local non-profits with their marketing endeavors. Recently, the Tulsa Community Foundation began their 501 TechNet Program, designed to assist eligible non-profits with branding, marketing, and website design. TCF partnered with GuRuStu to develop a streamlined process that yields websites which incorporate recognized best practices specific […]

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